Football Federation Australia (FFA) and the Scentre Group (owner and operator of the Westfield Brand in Australia and New Zealand) announced that Westfield will be stepping down as the naming rights partner of the FFA Cup.
FFA CEO David Gallop paid tribute to Westfield for their backing of the competition.
“As indicated recently, Westfield has chosen to increase their support of Women’s Football in Australia and as a result has chosen to step down as the naming rights partner of the FFA Cup,” said Gallop.
“Westfield took a leap of faith when they chose to partner the fledgling FFA Cup competition in 2014 and their contributions have been a big reason why the FFA Cup has become so successful in such a short time.
“We thank Westfield and the Scentre Group for their valuable support and we look forward to continue to work with them to promote and develop Women’s Football in Australia,” concluded Gallop.
Peter Allen, CEO of the Scentre Group, was proud of Westfield’s involvement with the FFA Cup and the associated achievements.
“It’s an honour to have been involved with the establishment of the FFA Cup and we’re pleased to continue supporting Australian football by concentrating our efforts on Women’s Football, which has long- been our objective. We look forward to working closely with the FFA in bringing our focus to further support the great success Australian women’s football has enjoyed in recent years.”
The FFA Cup will have a new naming rights partner for next season following a decision by Westfield to concentrate on women’s football.
FFA is currently in discussion with a number of potential partners.
The preliminary rounds of the 2018 edition of the FFA Cup are set to kick-off in February.